Become a Certified Product
Marketer
Take a look through to see the various courses that will be taught when you specialize
in any of our certification tracks.
Learning Path
Whether you are looking to continue your education, transition into a career in tech or simply boost your career path, we offer certifications across three tracks in Software Programming.
At the initial stage, students who are enrolled in AltSchool Africa will spend some time exploring their interests in software engineering by learning through a unified curriculum before eventually landing on an area of focus. When this happens, learning becomes much more specialised to the selected certification track.
Specialise in any of the following
Product Marketing
Product Marketing is one of the highly sought after and lucrative non-code tech skills. It sits at the intersection of product, sales and marketing. Product marketers are product promoters. This means that they develop unique campaign ideas to market a company’s products, services or overall brand identity. It also entails masterful communication both internally and externally within the organization. This program will take you through how to develop a compelling positioning and multilayered messaging for a product or product line, supporting the marketing funnel, managing product-focused campaigns, organizing successful product launches, and providing powerful sales enablement to empower the company to reach it’s financial goals among others. You will be trained by top Marketing experts through practical, real-world examples and clear explanations.
What will I learn?
Product Marketing
This program is designed to provide you with in-depth knowledge on these:
What Product Marketing is
How to conduct effective market research
Product Marketing success metrics and measurement
Go-to-market strategy
Brand and Product positioning
Develop effective pricing and packaging strategy
Crafting product messaging
Sales Enablement
Collating and analysing customer data
Creating product roadmaps
Product messaging and storytelling
Technical writing
Content strategyProject management
Demand generation
Product Marketing
Who Are We
We are Indegenous tech company, digital marketing agency, social media, and PR agency in one super- creative blender. HieLite brand tenders, and marketing mixologists always serve up unique Website designs coded with today’s modern technologies, social media campaigns, SEO improvements, and revenue-driving marketing strategies for sales leads and customer acquisition.
Frequently Asked Questions
How can I register?
To register, please visit our website (www.altschoolafrica.com) and click on the apply button. You will be required to put in a valid email address before you proceed to the application form.
After registration what next?
Once you have successfully registered, your payment will be confirmed within 48 hours. After confirmation a home study kit with all the materials you need for the assessment will be sent to you. Please make sure you provide a valid email address while applying and check your spam for emails from us. Also endeavor to thoroughly study the materials provided in the home study kit.
When will the classes start?
Class will commence in August. The actual date will be communicated with applicants.
What is the duration of the course?
The duration of the course is 12 months.
Will I get a Diploma Certificate at the end of the training?
Yes, you will. At the 12 months training, participants will gain a diploma in Product. Note that you will be required to pay the sum of $100 to access certification from AltSchool Africa.
Do I need to have studied product or have a background in product to apply?
No, you do not need prior knowledge about this course to apply. You will be taught from scratch.
What qualifies me to get accepted into the program?
To get accepted into the program, you need to have a minimum of a HighSchool/Secondary School certificate, be computer literate and pass our assessment tests. If you are about to complete your high school or secondary education, you can apply as well.
How much is the tuition fee?
We have several payment plans just for you. You are required to choose your preferred payment plan, the tuition fee can be paid upfront, quarterly or monthly. Check out the tuition page to see all payment options.
Is the certificate recognisable anywhere?
Yes, it is. We have partnered with reputable higher institutions across the continent to ensure credibility
Where will the classes take place?
Majority of the classes will be held online but we will also have community peer learning sessions from time to time.
What will I learn in class for twelve months?
You will learn the required skills to become a certified Product Designer, Manager or Marketer.
Jumpstart your tech career.
Interested in building a career in tech? Hielite technologies is just right for you. Earn a top-rated diploma in tech within twelve months.